Top 5 iOS Photo and Video Apps in the US for Q4 2022

In the fourth quarter of 2022, the top five photo and video applications on iOS in the United States showed varied performance trends in terms of downloads, revenue, and active users. Here’s a closer look at the data provided by Sensor Tower.

YouTube: Watch, Listen, Stream demonstrated strong revenue growth, beginning the quarter with approximately $9.4M weekly and peaking at around $12.6M by the end of December. Weekly downloads fluctuated, starting at about 590K and ending the quarter with a high of 681K. Active users remained relatively stable, hovering around 103M throughout the quarter.

Lensa AI: photo & video editor saw significant spikes in both revenue and downloads. Weekly revenue surged from $58K at the beginning of the quarter to a high of $9.6M in early December, before settling around $1M by the end of the year. Downloads followed a similar pattern, with a remarkable peak of 1.3M in early December, then declining to approximately 97K by the last week of December. Active users increased dramatically, reaching over 1.3M in early December before decreasing to about 205K.

Canva: Design, Art & AI Editor maintained a steady performance throughout the quarter. Weekly revenue ranged from $1.2M to $1.5M, finishing the quarter strong at approximately $1.5M. Downloads were consistent, starting at around 144K and ending the quarter at 187K. Active users showed a slight increase, with a peak of 1.45M in late November.

Google Photos: Backup & Edit experienced a gradual increase in both revenue and downloads. Weekly revenue grew from around $930K to $1.3M by the end of December. Downloads also saw growth, starting at approximately 163K and reaching a peak of 234K in the last week of December. Active users remained stable, averaging around 8.8M throughout the quarter.

Facetune AI Photo/Video Editor had notable performance metrics as well. Weekly revenue increased from about $880K to $1.3M by the end of the quarter. Downloads varied, peaking at around 195K in early December before stabilizing at approximately 79K by the end of December. Active users followed a similar trend, peaking at 681K in early December and then stabilizing around 380K.

These metrics highlight the dynamic nature of the photo and video app market on iOS in the US. For more detailed insights, visit Sensor Tower.